I used to want to be a yummy mummy. Now, I cringe when I hear the term. The yummy mummy idea is nothing more than a creation of the mass media designed to target women’s insecurities in order to make us better consumers. What do I mean?…
What was once just an object with wheels to get your baby around has now become a million dollar industry: Prams. They’ve become a part of the yummy mummy culture with the media snapping pics of celebrity mum’s pushing them, magazines promoting them and mum’s…